writer, designer,
all-around idea maven
note: click on the image for a larger view.
cozette: responsible for 100% of the execution including concept, writing and design/layout.
Because FRANK was a new organization, I wanted the audience to know as much as possible about the group without forcing them to read a novel. It was also imperative to make copy that the target audience (young professionals) would find interesting and relevant. As a result of this poster and strategic placement thoughout the theater, several new members joined the organization.